How do you manage the disconnected stages of the shopper funnel across multiple locations?
We connect the four stages of the shopper funnel, allowing a single way to create and manage a custom shopper experience, whether there is one location or 1,000.
Driving Local Awareness
We connect potential buyers to brand products available at local retail partners’ stores.
Content for Consideration
As a shopper considers what product and where to buy it, we create custom experiences to help influence those decisions.
Shopper preferences are not always known, so we give them buying options that work for the brand, store, and shopper.
We establish lasting connections between the brand, the store, and the shopper, which benefits all parties.
The benefits to your brand.
Better Ad Execution
More relevant ad execution as each campaign is run at the local level. This typically results in better ad placement (lower CPM), higher engagement (CTR), and positive returns (CPC/CPA).
Higher conversions based on shopper behavior and quicker path-to-purchase, whether online, offline or combined.
Better data, analytics, and insights as campaigns are at the local store level allowing brands and their retail partners a local store view versus the 10,000 foot-view where most campaigns live.