Our Insights
How will the metaverse change the consumer goods & shopper marketing landscape?
You've probably heard of the "metaverse" by now, but it can be defined as the intersection of physical and virtual realms if you haven't. It's a virtual world where users can interact, play and experience things as they would in the real world. Mark...
Top Opportunities for CPG’s in 2022
As supply chain issues continue to derail hopes of a smooth 2022 for retailers, the year is already off to a shaky start. However, it's not all doom and gloom. Experts believe there's a silver lining in the current retail climate, with many opportunities that savvy...
Challenges around product availability at local stores
ACCORDING TO EXPERTS, the COVID19 pandemic has led to a massive disruption in the global supply chain, which shows no signs of easing anytime soon. This supply chain crisis results from factors such as changes in consumer demand, shifts to online shopping due to...
Top challenges faced by local retailers
The past two years have pushed retailers to their limits, with many unfortunately not surviving. This has also created a push towards switching to online shopping in an increasingly crowded marketplace. Reading and adapting to quick market conditions have often been...